Berkley Fire Line — The Tackle Trap

Bill Lewis introduced rattling sound into fishing lures over 50 years ago. Many will argue that it is one of the best lures ever made. In fact, Outdoor Life magazine referred to Rattle Trap? as the “Most Influental Fishing Lure” of all time in their Hall of Fame fishing lure article. This lure produces sound that is nearly identical to the sound made by distressed baitfish, which leads to attracting predator fish and stimulating an aggressive feeding response.

Rat-L-Trap Tiny Trap 1/8 oz Diamond Dust

DESCRIPTION, New and improved FireLine® is smoother, tougher, and more sensitive! 8-strand fused technology provides unmatched abrasion resistance

Berkley Fire Line

StutterStep 4.0 By Bill Lewis Top Water Hard Bait 4 CHOOSE YOUR COLOR!

Berkley XLFS6-15 Trilene XL Smooth Casting Filler Spool - TackleDirect

The Berkley FireLine Crystal Fused Fishing Line is the first translucent superline and is ultra low visibility. The line is an update to the classic

Berkley FireLine Crystal Fishing Line 300 - yd., CRYSTAL, 4 LB

New and improved FireLine is smoother, tougher, and more sensitive! 8-strand fused technology provides unmatched abrasion resistance making it 5X's tougher than conventional braided lines. It has a smoother, more supple feel for a longer casting FireLine !.

Berkley FireLine - 4lb 125yd - Crystal

Berkley Trilene Big Game, Blaze Orange, 12lb 5.4kg Fishing Line

DESCRIPTION, New and improved FireLine® is smoother, tougher, and more sensitive! 8-strand fused technology provides unmatched abrasion resistance

Berkley Fire Line

The toughest, smoothest Fireline ever, the Berkley FireLine Super Line Smoke delivers all of the incredible, strength, reliability, and toughness that

Berkley FireLine Super Line Smoke

Berkley FireLine Ultra 8 Superline Review - Wired2Fish

The Hammer-Trap is the newest offering from Bill Lewis in the lipless category, which they put on the map over 50 years ago. The Hammer-Trap’s name is derived from its incredible hammering action. This action, which will literally rock your rod tip, also activates the Tri-Tone sound chambers. In turn, this emits 3 distinct tonal frequencies as well as the next-level vibration. When stopped on the retrieve, the Hammer-Trap will fall with a fluttering action.

Bill Lewis Hammer Trap 3/8 oz / Smallie Magic

Berkley Jordan Lee X5 Braid - Flame Green | Chaos Fishing

Braided & Super Fishing Lines

Berkley Flicker Shad Purple Cougar Pro Pack

The strongest, thinnest, most sensitive ice fishing line ever, Berkley® FireLine Ice delivers 5 times the abrasion resistance of conventional braids.

Berkley FireLine Ice