Kevin Brock Killer Custom Striper Candy Soft Swimbait - White Head/Red Tail by Sportsman's Warehouse

Saltwater Soft Fishing Lures

Bobby Garland Baby Shad Swim'R- A segmented swimming version of America's favorite crappie bait - the Baby Shad Swim'R features a tight-action swim tail and a special Scent Channel in the belly for optional scent application.

Bobby Garland 2 Baby Shad Monkey Milk

Strike King 3XD Crankbait Purple Freak Show HC3XD-868X - American Legacy Fishing, G Loomis Superstore

Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to catch more fish! Even more impressive, the natural formula outfishes live bait in head to head field tests. Berkley Gulp! truly is the next generation in soft bait!.

Berkley Gulp! Minnow - Smelt - 4in

Get the best of wary trout and salmon with the Rocky Mountain Tackle Super Squid Rig. Pre-tied on 30 of premium 14-lb. monofilament, this double-hook rig combines the irresistible attraction of UV colorization in the form of a free-running Indiana spinner blade with UV paint and brilliant Radical UV Glow Beads. Especially effective in off-colored water or low-light conditions. Size 4 red octopus hooks.

Rocky Mountain Tackle Super Squid - UV Chartreuse

Super-versatile 4” creature bait profile is ideal for a variety of applications from Texas-rigging to dragging along the bottom on a wobble head and far outlasts other comparable softbaits, thanks to its 10X Tough ElaZtech construction. The 4 Boar HogZ is a super-versatile power-fishing bait that anglers can employ for a wide array of applications ranging from penetrating thick, matted vegetation to dragging along the bottom on a wobble head or football jig.

Z-Man Boar HogZ Mudbug; 4 in.

Here is the perfect panfish lure. Rig to a 1/32 oz. Jighead and work it around submerged brush piles. Or add a spinner blade for flash and

Mister Twister Lil' Bit Soft Bait Grub

Shad is the one bait fish almost all fish seek as a food source. The original Mister Twister Sassy Shad is the closest imitation of this classic bait fish you'll find anywhere. The Sassy Shad will out produce any other shad-type lures. It's classic tail design and supple body give the Sassy Shad the natural shad action fish can't resist.Mister Twister's 1 3/4 Sassy Shad is perfect for all species of panfish including yellow perch. It's also an excellent lure choice for crappie or stream trout.

Mister Twister 3 Sassy Shad White Pearl

Kevin Brock Killer Custom Striper Candy Soft Swimbait

Kevin Brock Killer Custom Striper Candy Soft Swimbait

Zoom Super Speed Craw Sportsman's Warehouse

No collection of creature baits is complete without the Zoom 6 Brush Hog. This is the bait that started the creature bait craze, and many years later, it remains the top bait in the category. Its beefy body features multiple appendages, plus a large, fluttery double curltail to move water and create interest. Whether your bass fishing day includes Texas rigging, Carolina rigging, or jigging, the salt-impregnated Zoom Brush Hog will bring the action! Made in USA.

Zoom Brush Hog California 420

Designed to the specifications of BassMaster's Classic Champ Kevin VanDam. Perfect for shallow water power fishing. The square bill design and unique action will constantly wander with erratic action while still running true. It also helps deflect off cover to entice strikes. The KVD baits are designed with no internal rattles for a silent approach.

Strike King KVD 1.5 Square Bill Crankbait - Sexy Shad